WHAT WE DO
Aspect Strategic helps clients take on tough fights and win using polling, qualitative research, and data analytics. We provide data-informed message development and political strategy for campaigns, ballot initiatives, and advocacy organizations.
Ballot Initiatives and Referenda
We have three decades of combined experience passing good policy and defeating bad policy at the ballot with a win rate of over 80%. We work with campaigns and public agencies at every level of government and can assist at each stage of the process, including policy and ballot title refinement, viability or threat assessment, modeling, targeting, and message development.
Domestic and International Campaigns
We've helped elect values-aligned leaders in over two dozen states and five countries by helping our clients identify the audience and messages they need to win. We assist candidates, caucuses, parties, and IEs at all levels of government with landscape and viability assessment, message and creative testing, strategic consulting, targeting, modeling, and post-election data analysis.
Issue Advocacy and Movement Building
Positive change doesn’t just come at the ballot box. We work with legislative coalitions, issue advocacy organizations, foundations, and non-profits to understand the opinion landscape on their issues, hone their message, and shape the public debate. Whether focused on broad movement-level strategy or specific legislation, we help build the momentum for positive change.
WHO WE SERVE
We're proud to have worked alongside values-aligned clients in the US and across the globe.
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UPDATES
TESTIMONIALS
"Aspect Strategic has been an invaluable resource and asset for just about every campaign I've been a part of. Their approach and advice is meticulous, direct, and efficient, which has led to Colorado Democrats winning historic majorities in the Colorado Legislature. They aren’t typical campaign consultants; they’re true partners obsessed with identifying and helping deploy the right message, targeting, and strategy to win."
- Colorado Senate President, Steve Fenberg
"Aspect Strategic’s pollsters were invaluable to my campaign. They earned my trust by asking the right questions, listening to constituents as well as the team, and grounding their thoughtful recommendations in the data. Their gut is remarkable, regularly anticipating dynamic shifts with enough time to leave space for meaningful decision making. It’s rare to find such brilliant minds that are also such team players, but they showed up in just that way every day.”
- Xochitl Torres Small, former Congresswoman NM-02
“Aspect’s pollsters are masterful researchers and brilliant thought partners. They conduct their work with precision, curiosity, and creativity. They illuminate features in the issue landscape that weren't previously apparent, and help their clients navigate through challenges and seize opportunities. I cannot recommend them highly enough.”
- Heidi Overbeck, Chief Strategy Officer, Gill Foundation
"DPP worked with Aspect to lead focus groups to help us better understand how we can enhance our communication with Denver families. The outcome and insights gleaned from this work were incredible. Their tailored approach and thoughtful facilitation empowered participants to share candid feedback, ultimately paving the way for more effective and inclusive communication strategies. We're immensely grateful for their contribution to our mission of supporting every child's educational journey in Denver.”
- Irene Bonham, Director of Communications and Engagement, Denver Preschool Program
"The Aspect team are the ones who sweat the details and show up in every part of the campaign and get you to the winning language and messaging. You want them on your team."
- Jess Grennan , Founder, Simple Majority
“When we were trying to decide whether or not to move forward with two ballot initiatives, the Aspect team helped us develop a polling strategy that was critical for informing our decision. It provided a true pulse of our community and was essential for developing the communications and engagement strategy. And, the polling was pretty much spot-on with the actual election results. They are true, caring professionals who are always available to answer questions and provide useful advice.”
- Theresa Myers, Chief of Communications, Greeley-Evans School District
About Aspect Strategic
Whether at the ballot, in the halls of power, or in the court of public opinion, Aspect Strategic delivers the data and insight clients need to connect with their audience, frame the debate, and win.
Kevin Ingham, Founder
For 15 years, Kevin has served as pollster and advisor to campaigns and advocacy organizations throughout the US and internationally. Working on behalf of candidates, parties, and independent expenditures, he has helped elect leaders for offices ranging from city council, to Congress, to the European Parliament.
In addition to his electoral experience, much of Kevin’s work focuses on ballot measures and message development for advocacy groups and legislative coalitions. He has worked with some of the nation’s leading progressive organizations including Everytown for Gun Safety, Voting Rights Lab, the Gill Foundation, State Innovation Exchange, and the ACLU.
Prior to founding Aspect Strategic, Kevin established and led Strategies 360’s domestic and international polling practice for over a decade. Prior to that, he served as Director of Research at RBI Strategies and Research.
Alex Dunn, Vice President
Alex has spent the past 13 years working as a public opinion researcher and strategist, both domestically and abroad. He primarily advises city and county governments, campaigns, advocacy organizations, and non-profits.
Alex’s work spans a wide array of issues, from revenue to climate / sustainability and education. He has helped pass dozens of ballot measure campaigns at the local, regional, and statewide levels.
Before joining the Aspect Strategic team, Alex was a VP at Strategies 360’s research practice.